Catering Sales & Event Planning Manager
Buffalo, NY, US, 14213
Rich’s, also known as Rich Products Corporation, is a family-owned food company dedicated to inspiring possibilities. From cakes and icings to pizza, appetizers and specialty toppings, our products are used in homes, restaurants and bakeries around the world. Beyond great food, our customers also gain insights to help them stay competitive, no matter their size. Our portfolio includes creative solutions geared at helping food industry professionals compete in foodservice, retail, in-store bakery, deli, and prepared foods, among others. Working in 100 locations globally, with annual sales exceeding $4 billion, Rich’s is a global leader with a focus on everything that family makes possible. Rich’s®—Infinite Possibilities. One Family.
Purpose Statement
The Catering Sales & Event Planning Manager is one of two positions that will promote, sell, design, and manage events at The Powerhouse by The Rich Entertainment Group. This individual will actively generate sales leads through direct sales efforts, manage new client relationships, revenue management and work closely with all CFS departments to deliver a positive customer experience.
Key Accountabilities and Outcomes
Sales
- Respond to inquiries that come in through the Website and Weddingwire.com
- Schedule & Execute Venue Tours
- Create Proposals when required/requested
- Drive profits by collaborating on creating innovative & unique upsell items
- Provide exceptional customer service
- Build & maintain relationships with key clients
- Continuously work towards reducing cost and increasing profits
- Co-contributor to analyze & formulate annual A.O.P.
- Stay up to date on all current event trends
Management
- Manage events day of
- Oversee & develop Event Coordinators
Event Planning/Execution
- Meet with booked clients to plan all event details
- Conceptualize new designs, execute, and train others to execute
- Key contributor for custom menu planning
- Co-lead capital purchaser
- Create floor plans for events
- Book talent, including musicians, bands, and disc jockeys if required
- Contact clients, update, and confirm details to finalize BEOs (Banquet Event Orders)
- Schedule and execute wedding ceremony rehearsals and day of execution
- Coordinate and monitor event timelines and ensure deadlines are met
- Manage correspondence
- Coordinate event logistics
General
- Formulate and adhere to set budget
- Prepare presentations
Knowledge, Skills, and Experience
Bachelor’s degree in business or Event Management preferred; HS Diploma required.
5 - 7 years Foodservice/Catering Experience
3 - 5 years of supervisory experience
3 - 5 years of outside sales experience
Experience with developing creative menu selections
Strong knowledge of Microsoft Office (PowerPoint, Excel, Word, Teams)
Highly professional demeanor
Demonstrated ability to problem solve in a fast paced, time sensitive environment
Strong organizational & time management skills
Strong knowledge of all catering equipment and usage
Strong planning and organizational skills
Demonstrated exceptional customer service skills
Strong leadership, communication, and team management skills
Creative and innovative event presentation skills
Self-motivated
Knowledge of wine & food pairing
Unrestricted Driver's License
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COMPENSATION
In accordance with state law, the rate or range provided is Rich Products Corporation, its subsidiaries and affiliates ("Rich's"), reasonable estimate of the base compensation for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, knowledge, skills, abilities, shift differential, and location.
Annual Range/Hourly Rate
$62,354.00 - $62,354.00

Rich Products Corporation, its subsidiaries and affiliates (“Rich’s”), are committed to a policy of Equal Employment Opportunity, standing up for fairness and maintaining a culture of belonging, to provide an exceptional experience for all. We will not discriminate against an applicant or employee on the basis of race, color, religion, sex, national origin, disability, military or veteran status, or any other Federal or State legally protected classes. The information collected by this application is solely to determine suitability for employment, verify identity, and maintain employment statistics on applicants.
Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Rich’s. Please contact Rich’s Associate Experience Network at hrhelp@rich.com if you need assistance completing this application or to otherwise participate in the application process.
Nearest Major Market: Buffalo
Job Segment:
Outside Sales, Direct Sales, Sales Management, Manager, Sales, Management