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Foodservice Customer Marketing Intern

Location: 

Buffalo, NY, US, 14213

Req ID:  36800
Segment:  Marketing

Rich’s, also known as Rich Products Corporation, is a family-owned food company dedicated to inspiring possibilities. From cakes and icings to pizza, appetizers and specialty toppings, our products are used in homes, restaurants and bakeries around the world. Beyond great food, our customers also gain insights to help them stay competitive, no matter their size. Our portfolio includes creative solutions geared at helping food industry professionals compete in foodservice, retail, in-store bakery, deli, and prepared foods, among others. Working in 100 locations globally, with annual sales exceeding $4 billion, Rich’s is a global leader with a focus on everything that family makes possible. Rich’s®—Infinite Possibilities. One Family.

 

Purpose Statement

This internship position provides support within the Customer Marketing Foodservice Division. This internship will begin February 2025 and be approx. 15-20 hours per week through the spring semester and then extend into the summer and will be up to 29 hours per week. 

This is a hybrid opportunity and in office work will be required at our world headquarters in Buffalo, NY

Key Accountabilities and Outcomes

The internship supports the following activities:

Promotional: support agency projects for the Foodservice Division including:

  • Coordinating content and point of sale for internal platforms 
  • Execution of external-facing newsletters
  • Updating branding on existing materials
  • Sample requests
  • Support of ad hoc requests

Integrating Marketing Plan: will support the execution of the Integrated Market Plan Initiatives for Customer Marketing Team including:

  • Assistance with the monthly marketing budget reconciliation, coding, recoding and routing of invoices
  • New Product launch organization (photo shoots, concept development, budget tracking, timeline management etc.)f
  • Assist in execution of internal and external facing training video production 
  • Handing and baking of products for photo shoots, customer visits, etc.
  • Support of divisional initiatives and demand creation activities
  • Ad hoc analysis of divisional customer rebate offers and incentives

Market Research & Analysis: consumer and market trends identification and analysis including:

  • Monthly reporting on key industry news, operator news and trends
  • Development of foodservice trends reports
  • Support with menu concept development using information via agency data partners
  • Menu trends analysis for key regions, customers or segments

Strategic Planning: support of the 2024 foodservice division strategic planning process including assistance with segment strategic planning and integrated marketing plannin

Website Support & Development: support segment-specific landing page updates and development

Trade Show Support: support trade show and event planning coordination

Customer Support: coordinate and support customer visits, ideations and menu development sessions

Knowledge, Skills, and Experience

  • Students must be pursuing a bachelor's or master's degree majoring in Marketing or related business field and be available to work spring and summer 2025.
  • Demonstrated ability to multi-task, prioritize, and be able to successfully handle several projects at once 
  • Must be resourceful; able to figure out who or where to look for information
  • Detail oriented with solid written and verbal communication skills
  • Microsoft Office 365 proficient (i.e. use of PowerPoint, Excel, Teams, OneDrive, etc.)
  • Ideally, some background (or passion) in food
  • Able to occasionally lift 25 pounds  

#CORP123

 

COMPENSATION

In accordance with state law, the rate or range provided is Rich Products Corporation, its subsidiaries and affiliates ("Rich's"), reasonable estimate of the base compensation for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, knowledge, skills, abilities, shift differential, and location.

 

Annual Range/Hourly Rate

$17.00 - $24.00

 

 

 

Rich Products Corporation, its subsidiaries and affiliates (“Rich’s”), are committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin or ancestry, sex, age, physical or mental disability, veteran or military status, genetic information, gender identity, sexual orientation, marital status or any other legally recognized protected basis under federal, state, or local law. The information collected by this application is solely to determine suitability for employment, verify identity, and maintain employment statistics on applicants.

 

Applicants with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Rich’s. Please contact Rich’s Human Resources department at hrhelp@rich.com if you need assistance completing this application or to otherwise participate in the application process.

BRINGING YOUR BEST SELF TO WORK.

As a family-owned company, caring for our associates—their whole selves—is a top priority. That’s why we provide benefits and tools to help our people balance the integration of work and life:

  • Competitive compensation
  • Health & financial benefits
  • Paid time off
  • Parental leave
  • Family planning support
  • Flexible work policy
  • Associate resource groups
  • Volunteering & community impact opportunities
  • Holiday gatherings
  • In-house taste tests (we are a food company after all)!

It’s all part of how we support our family of associates. Because in the company of family, all things are possible.

MEET RICH’S.

Rich’s, also known as Rich Products Corporation, is a family-owned food company dedicated to inspiring possibilities. From cakes and icings to pizza, appetizers and specialty toppings, our products are used in homes, restaurants and bakeries around the world. Beyond great food, our customers also gain insights to help them stay competitive, no matter their size. Our portfolio includes creative solutions geared at helping food industry professionals compete in foodservice, retail, in-store bakery, deli, and prepared foods, among others. Working in 100 locations globally, with annual sales exceeding $3.8 billion, Rich’s is a global leader with a focus on everything that family makes possible. Rich’s®—Infinite Possibilities. One Family.


Nearest Major Market: Buffalo
Job Segment: Event Marketing, Market Research, Branding, Marketing

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